Tuesday, 23 July 2013

INFL: Your New Favourite Brand



At I'm Not From London and INFL, our ethos is to assist in increasing the exposure of musicians, artists, and businesses in and around the Nottingham area. Consequently, INFL Ltd. Has developed as a result of our efforts to better tailor our work to the needs of the individual. INFL Ltd. are responsible for the more corporate forms of events management and brand marketing, as well as having an extensive range of services to make such events run smoothly. Our years of hard work provide us with a wealth of experience and contacts with whom we collaborate and network. Our attention to detail allows us to front bespoke events for clients, all whilst retaining our unique sense of fun. We're going to document some of the new events and partnerships we've undertaken in the past few months.

The Nottingham Institute

The Nottingham Institute are a collaborative organisation established earlier this year to promote the creative work by projects, initiatives, businesses and charities in Nottingham. They've picked businesses to front their departments and, at INFL, we've been selected to work on their events, in which we'll be adding our dynamic and unique stamp on things. We've already hosted and helped to orchestrate events at the Alea Casino, including this Harlem Shake:



Dedicated



March saw us team up with Notts About Music to present Dedicated: a charity event that celebrated the vibrancy of Notts fashion and arts. Located in INFL's office in the lace market (fitting for a fashion show), the evening also played host to an eclectic blend of arts and crafts, as well as music coming from Just James and I Am Lono. The proceeds garnered from this success were contributed towards Framework, a local charity aiming to keep vulnerable people off of Nottingham's streets. Creativity was the order of the day, and something else that was reclaimed from Notts' streets were materials, which constituted the set for the show. All in all, Dedicated was a spectacle sure to be replicated, so keep your eyes and ears out for the next one! Here's a video of the evening's happenings:

http://vimeo.com/61110734

We've also got a photograph of the cheque we presented to Framework today, designed by our very own Rachel Parry:



Exposure Photography Exhibition



We Are Heroes Films and INFL collaborated for Exposure Photography Exhibition, the first of which was held in April. The event allowed enterprising photographers to present their work and network with fellow individuals, giving a real avenue for inspiration for attendees. Again, this had an element of charitable cause, as artists were able to contribute 10% of sales to a local charity. Heroes director Raj Pathak suggests the event will be ''bigger, much bigger next year'' as we anticipate the exhibition to dramatically increase in size. Here's a clip of the evening, with plans well under way for the 2014 showcase.





Here at INFL, we've got some big plans for the remainder of the year and for 2014. Ensure you visit us regularly to keep in the loop with our current and upcoming events!

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